Giorgio Armani himself, along with photographer Alasdair McLellan, jetted off to Hong Kong to direct this elegant S/S 2012 Emporio Armani Ad Campaign captured in black & white.
The label’s designs for the new season were inspired by early 20th century cruise wear, and the timeless quality of this era is mirrored flawlessly in the styling and simple monochromatic looks of the campaign.
images via trendland and fashiongonerogue
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